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<p class="MsoNormal">Hello, <o:p></o:p></p>
<p class="MsoNormal">Here’s a quick update from Capital Area District Libraries. <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>Local History – </b>Research<b> </b>from CADL’s Heidi Butler and Jim Maclean was featured in a recent episode of PBS’s popular series,
<i>Finding Your Roots</i>. Actress Kathryn Hahn explored her family history which included distant relatives who died in Lansing.
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>Black History Month</b> – Miz Rosie’s virtual presentation “Quilts of the Underground Railroad” will headline our programming for the month.
<b><span style="font-size:41.5pt;color:#25327B"><o:p></o:p></span></b></p>
<p class="MsoNormal"><span style="color:black;background:white">CADL will also sponsor "Honoring Black History" vignettes and a local television special that will air on WLNS and WLAJ.</span><span style="background:white"><o:p></o:p></span></p>
<p class="MsoNormal">Events: <a href="https://www.cadl.org/events/all-events?keywords=BHM">
https://www.cadl.org/events/all-events?keywords=BHM</a> <span style="color:black;background:white">Vignette Examples:
</span><a href="https://vimeo.com/showcase/9231897">https://vimeo.com/showcase/9231897</a> <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>Mandarin Word of the Day</b> – These special spots will help link the library to the upcoming Winter Olympic Games in Beijing. The spots (17 versions) will air on WLNS and be shared online. Ad Examples:
<a href="https://vimeo.com/showcase/9231945">https://vimeo.com/showcase/9231945</a><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b>Fact or Fiction</b> – This new campaign will share information about our services, funding, membership, and community involvement & impact. Ads will be shared online and run on television including placement during the Winter Olympics
and Super Bowl pre-game. <o:p></o:p></p>
<p class="MsoNormal">Ad Examples: <a href="https://vimeo.com/showcase/9187071">https://vimeo.com/showcase/9187071</a>
<o:p></o:p></p>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
<p class="MsoNormal"><b>Teachable Moment – </b>To create awareness of our Student Success Initiative, CADL has created this series of ads that feature local educators communicating ways the initiative is helping local students. Ad Examples:
<a href="https://vimeo.com/showcase/9233771">https://vimeo.com/showcase/9233771</a><o:p></o:p></p>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Trenton M. Smiley <o:p></o:p></p>
<p class="MsoNormal">Marketing & Communications Director <o:p></o:p></p>
<p class="MsoNormal">Capital Area District Libraries-Administration <o:p></o:p></p>
<p class="MsoNormal">401 S. Capitol Ave., Lansing, MI 48933<o:p></o:p></p>
<p class="MsoNormal">517-367-6348 | <a href="mailto:smileyt@cadl.org"><span style="color:windowtext">smileyt@cadl.org</span></a>
<o:p></o:p></p>
<p class="MsoNormal"><a href="https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cadl.org&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=3rbAsyBXjj2NNLBsgfvAFXBIOTtrw486OCi5yA3tUNc&e="><span style="color:windowtext">www.cadl.org</span></a>
| <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__www.facebook.com_cadlibrary-3Fref-3Dhl&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=Mh_HT9zWTBaQYNJrkGn5UQkZsHahpNWPo3T1jUZsMTo&e=">
<span style="color:windowtext">facebook.com/cadlibrary</span></a> | <a href="https://urldefense.proofpoint.com/v2/url?u=http-3A__www.twitter.com_cadl&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=kjEu80TS31ymwngLwD5AH2BEd7u0lbjJEff7iRegUfQ&e=">
<span style="color:windowtext">twitter.com/cadl</span></a><o:p></o:p></p>
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