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Hi Michigan Team,</div>
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This might be helpful. Let's get those kids counted! Young children are the most undercounted group in the US.</div>
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MJ</div>
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<p style="margin-top: 0px; margin-bottom: 0px;"><i>Mary Jo Vortkamp B.A., M.L.I.S.</i></p>
<p style="margin-top: 0px; margin-bottom: 0px;">Manager and Children's Librarian</p>
<p style="margin-top: 0px; margin-bottom: 0px;"><span style="font-size:12pt">Franklin Branch of the Detroit Public Library</span><br>
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<p style="margin-top: 0px; margin-bottom: 0px;">13651 E. McNichols</p>
<p style="margin-top: 0px; margin-bottom: 0px;">(313) 481-1742</p>
<p style="margin-top: 0px; margin-bottom: 0px;">Hours: M, W & S 10-6 T & Th 12-8</p>
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<div id="divRplyFwdMsg" dir="ltr"><font face="Calibri, sans-serif" color="#000000" style="font-size:11pt"><b>From:</b> Sesame Workshop <census@sesame.org><br>
<b>Sent:</b> Tuesday, March 10, 2020 10:10 AM<br>
<b>To:</b> Mary Jo Vortkamp <mvortkamp@detroitpubliclibrary.org><br>
<b>Subject:</b> Sesame Street Census Toolkit: Every Child Counts</font>
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Together we can help ensure that every child is counted!</div>
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<a href="https://www2.sesame.org/webmail/293712/666053464/3b1304de35a075ae9cb35aeb29f2f3221be5c7eba887df8209e6d57b50f54bee" style="color:#828282; font-weight:normal; text-decoration:underline">View in browser</a></td>
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<td align="center"><a href="https://www2.sesame.org/e/293712/0310-Census-utm-content-header/6yckfw/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k"><img alt="Sesame Workshop" border="0" width="220" style="display:inline" src="https://storage.pardot.com/293712/90325/sw_logo_cropped.jpg"></a></td>
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In anticipation of the 2020 Census, Sesame Workshop is launching a campaign to help families understand the importance of including all the children in their home on the census—and we need your help reaching them!<br>
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We’ve created a <a href="https://www2.sesame.org/e/293712/0-0310-Census-utm-content-text/6yckfc/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k" style="color:#ff9800">
Census Kit</a> to help remind families that every child deserves to be counted. The kit is FREE and features materials in English and Spanish.<br>
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<strong>The kit includes:</strong></td>
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•</td>
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<strong>6 video PSAs and 1 audio PSA</strong> emphasizing the need to count all kids, and how the census brings resources to communities.</td>
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<strong>24x36 color poster</strong> encouraging everyone to Make Your Family Count!</td>
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<strong>8.5x11 flyer</strong> for caregivers describing how to complete the census.</td>
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<strong>Social media graphics</strong> with suggested posts and hashtags.</td>
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<td class="imageContent" valign="top"><a href="https://www2.sesame.org/e/293712/0-0310-Census-utm-content-hero/6yckfy/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k"><img alt="" border="0" class="imageContent" width="640" style="display:inline; width:640px; max-width:100%" src="https://www2.sesame.org/l/293712/2020-03-05/6xb3b9/293712/118120/census_email_graphic_v2.png"></a></td>
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Using these resources is simple. Try these ideas:<br>
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<strong>Posters + Flyers</strong></td>
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•</td>
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Print and hang anywhere kids and caretakers spend time (such as doctors’ offices, libraries, daycare centers).</td>
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Send them home with families to help remind them how to make all children count.</td>
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Attach or embed in an e-newsletter to colleagues and families.</td>
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<strong>Videos</strong></td>
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Share on Facebook, Twitter, and other social media sites.</td>
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Embed videos on your organization’s website.</td>
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Show families in waiting rooms or at consultations, or appointments, or parent-teacher conferences.</td>
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Send an email to <a href="mailto:census@sesame.org" style="color:#ff9800">census@sesame.org</a> to request video files if needed for other applications.</td>
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<strong>Social Media Assets</strong></td>
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Follow Sesame Street on <a href="https://www2.sesame.org/e/293712/sesamestreet/6yckff/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k" style="color:#ff9800">
Twitter</a> and <a href="https://www2.sesame.org/e/293712/SesameStreet-/6yckfh/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k" style="color:#ff9800">
Facebook</a> and retweet, like, share, and comment on our #2020Census posts.</td>
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Use #CountAllKids and encourage your followers to do the same.</td>
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Share the graphics and count all the ways kids matter!</td>
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<a href="https://www2.sesame.org/e/293712/20-0310-Census-utm-content-cta/6yckfk/666053464?h=XkRMJMF9kmdBN12MmEEFYj-X90FmTZsiLA9E3tufK_k" style="color:#FFFFFF; text-decoration:none; font-family:Tahoma,Geneva,sans-serif; font-size:15px; line-height:22px; font-weight:bold"><strong>Take
me to the toolkit! </strong></a></td>
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Thanks for all the amazing work you do for children and families. Together we can help ensure that every child truly counts…and is truly counted!<br>
<br>
—Your Friends at Sesame Workshop<br>
<br>
Please contact <a href="mailto:census@sesame.org" style="color:#ff9800">census@sesame.org</a> with additional questions.</td>
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