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<h4 style="margin:0in;margin-bottom:.0001pt;line-height:18.9pt"><span style="font-size:11.0pt;font-family:"Arial",sans-serif;font-weight:normal">Public libraries need more data and evidence to demonstrate their value to their communities, but collecting the
data is only half the battle.<br>
Want to learn more? Join the free webinar below on Thursday, August 15 at 2pm.<o:p></o:p></span></h4>
<p class="paragraph-one" style="margin:0in;margin-bottom:.0001pt;line-height:13.65pt">
<span style="font-family:"Arial",sans-serif;color:black"><br>
How do you communicate it? How do you use it to make strategic decisions? Data visualization can help libraries better understand their data and feel confident communicating their impact back to their communities. In this webinar, attendees will learn best
practices for how and when to use data visualization, helpful tools for creating visualizations, and how to apply these tips using the Public Library Association’s (PLA) Project Outcome.<o:p></o:p></span></p>
<p class="paragraph-one" style="margin:0in;margin-bottom:.0001pt;line-height:13.65pt">
<span style="font-family:"Arial",sans-serif;color:black"> <o:p></o:p></span></p>
<p class="paragraph-one" style="margin:0in;margin-bottom:.0001pt;line-height:13.65pt">
<span style="font-family:"Arial",sans-serif">Register for the free PLA webinar here:
<a href="https://ala-events.zoom.us/webinar/register/8715632052597/WN_IVh1cc5TS3q-OYIXgHcU0Q">
https://ala-events.zoom.us/webinar/register/8715632052597/WN_IVh1cc5TS3q-OYIXgHcU0Q</a><o:p></o:p></span></p>
<p class="paragraph-one" style="margin:0in;margin-bottom:.0001pt;line-height:13.65pt">
<span style="font-family:"Arial",sans-serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:black">Project Outcome is a free online toolkit designed to help public libraries understand and share the impact of their programs and services by providing simple surveys and an easy-to-use
process for measuring and analyzing outcomes. Learn more and register for free at
<a href="https://gcc01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fala.informz.net%2Fz%2FcjUucD9taT04NzI2MTU4JnA9MSZ1PTEwNzMyODMzMDgmbGk9Njg1NTE1MTA%2Findex.html&data=02%7C01%7Cwhites29%40michigan.gov%7C815a6639fa194961e9aa08d71a7a45c6%7Cd5fb7087377742ad966a892ef47225d1%7C0%7C0%7C637006984763503849&sdata=5jiThKJW06XOceJZoayf1%2BKI2BbgRBRQb%2B6mfobJJjI%3D&reserved=0" target="_blank">
<strong><span style="font-family:"Arial",sans-serif;color:#663399;font-weight:normal">www.projectoutcome.org</span></strong></a>.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif;color:black">As a webinar registrant, you will receive follow-up correspondence from PLA specifically related to this webinar (including, but not limited to, instructions for accessing both the
live webinar and its archived recording) as well as information about other PLA programs and resources.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif">Shannon<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif">Shannon White<br>
Library of Michigan<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><a href="http://www.michigan.gov/libraryofmichigan"><span style="color:#0563C1">www.michigan.gov/libraryofmichigan</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif">517.335.1507<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><a href="mailto:Whites29@michigan.gov"><span style="color:#0563C1">Whites29@michigan.gov</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family:"Arial",sans-serif"><o:p> </o:p></span></p>
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