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<title>Expand your reach with a social media strategy</title>
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<p class="MsoNormal" style="line-height:150%"><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020"><o:p> </o:p></span></p>
<div>
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<strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">Get ready, because
</span></strong><strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#1F497D">Library Journal’s</span></strong><strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">
 Spring 2017 </span></strong><strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#0070C0"><a href="http://edmaker.us9.list-manage.com/track/click?u=613f8505587a2aca801131393&id=d51c615afb&e=fed000fe3e" target="_blank;"><span style="color:#0070C0;font-weight:normal">Social
 Media Made Simple</span></a></span></strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020"> online course starts May 17. In this four-week interactive workshop, you’ll watch live webcasts with industry experts
 from Merriam Webster Inc., Topeka & Shawnee County Public Library, Timberland Regional Library, and more. You’ll work in small groups and get one-on-one attention from a facilitator to build and launch a social media strategy. By the end of the course, you’ll
 know how to target different audiences, create engaging content, and launch a “viral” campaign.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:150%"><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">>
<a href="http://edmaker.us9.list-manage1.com/track/click?u=613f8505587a2aca801131393&id=3248e6803c&e=fed000fe3e" target="_blank">
<strong><span style="font-family:"Helvetica",sans-serif;color:#0070C0">Register by April 7 and save</span></strong></a><br>
<br>
Join us on April 11 at 1pm ET to learn more about Social Media Made Simple in our <a href="http://edmaker.us9.list-manage.com/track/click?u=613f8505587a2aca801131393&id=4786bd6c74&e=fed000fe3e" target="_blank;"><strong><span style="font-family:"Helvetica",sans-serif;color:#0070C0">live
 course preview webcast</span></strong></a> with <em><span style="font-family:"Helvetica",sans-serif">LJ</span></em> contributor Jennifer Koerber. Jennifer will share ten tips for amazing mobile photography with examples from her own work. She’ll also cover
 the speaker lineup and what to expect from the course format. At the end of the webcast, she’ll answer questions from the live audience.<br>
<br>
> <a href="http://edmaker.us9.list-manage.com/track/click?u=613f8505587a2aca801131393&id=af9307e943&e=fed000fe3e" target="_blank">
<strong><span style="font-family:"Helvetica",sans-serif;color:#0070C0">Join us for a course information session on April 11 at 1pm ET</span></strong></a>
<o:p></o:p></span></p>
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<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">Discover more online marketing tips for your library in
<em><span style="font-family:"Helvetica",sans-serif">The Commons</span></em>. Watch
<a href="http://edmaker.us9.list-manage1.com/track/click?u=613f8505587a2aca801131393&id=76e7aab74c&e=fed000fe3e" target="_blank;">
<strong><span style="font-family:"Helvetica",sans-serif;color:#0070C0">Social Media Marketing 101</span></strong></a> with Socialty Squared’s CEO Helen Todd. In this informative webcast, Helen shares social media fundamentals including how to handle posting
 and sharing frequency, navigate comments, and balance self-promotion with content.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:12.0pt;margin-right:0in;margin-bottom:12.0pt;margin-left:0in;line-height:150%;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%">
<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">And remember, we'll post new content every week, so there's more inspiration coming your way.<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:12.0pt;margin-right:0in;margin-bottom:12.0pt;margin-left:0in;line-height:150%;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%">
<strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">Bookmark
</span></strong><em><b><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">The Commons</span></b></em><strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020"> for
 easy access!</span></strong><span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020"><br>
<a href="http://edmaker.us9.list-manage1.com/track/click?u=613f8505587a2aca801131393&id=d2809579bd&e=fed000fe3e"><strong><span style="font-family:"Helvetica",sans-serif;color:#202020">http://libraryjournal.edmaker.co</span></strong></a><o:p></o:p></span></p>
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<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">We'll see you at
<em><span style="font-family:"Helvetica",sans-serif">The Commons</span></em>!<o:p></o:p></span></p>
<p class="MsoNormal" style="mso-margin-top-alt:12.0pt;margin-right:0in;margin-bottom:12.0pt;margin-left:0in;line-height:150%;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%">
<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">Carmen Scheidel<br>
Course Advisor and CEO, <a href="http://edmaker.us9.list-manage.com/track/click?u=613f8505587a2aca801131393&id=c576d48113&e=fed000fe3e" target="_blank">
<span style="color:#202020">Edmaker.co</span></a><o:p></o:p></span></p>
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<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">--<o:p></o:p></span></p>
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<span style="font-size:11.5pt;line-height:150%;font-family:"Helvetica",sans-serif;color:#202020">Any questions? We're here to help!<br>
Just email <a href="mailto:http://libraryjournal.edmaker.co/courses/4/discussion_topics/22" target="_blank">
<span style="color:#202020">libraryjournal@edmaker.co</span></a><o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">Sonya Schryer Norris<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">Library of Michigan<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">702 W. Kalamazoo St.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">PO Box 30009<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">Lansing, MI 48909<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A">517-373-4457<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A"><a href="http://www.michigan.gov/libraryofmichigan"><span style="color:#0563C1">http://www.michigan.gov/libraryofmichigan</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A"><a href="http://www.mel.org/"><span style="color:#0563C1">http://www.mel.org</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A"><a href="http://www.michlibrary.org/"><span style="color:#0563C1">http://www.michlibrary.org</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#44546A"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D"><img border="0" width="217" height="130" style="width:2.2583in;height:1.3583in" id="Picture_x0020_1" src="cid:image001.jpg@01D2A948.F4159400" alt="cid:image001.png@01D169A3.73327F50"></span><i><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#27755B"><o:p></o:p></span></i></p>
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<p class="MsoNormal"><i><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:black">Take time this month to check out the
<a href="http://www.gomaisa.org/sites/default/files/K-3%20Literacy%20Essentials%203.2016.pdf#overlay-context=general-education-leadership-network" target="_blank">
<span style="color:#0563C1">Essential Instructional Practices in Early Literacy</span></a></span></i><i><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#1F497D"><o:p></o:p></span></i></p>
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