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<p class="MsoNormal" style="background:white"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222">Outcome Measurement Made Easy with PLA’s Project Outcome<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background:white"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222"><o:p> </o:p></span></b></p>
<p class="MsoNormal" style="background:white"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222">Thursday, 1/12/2017<o:p></o:p></span></b></p>
<p class="MsoNormal" style="mso-margin-top-alt:0in;margin-right:0in;margin-bottom:3.0pt;margin-left:0in;text-indent:-.25in;mso-list:l0 level1 lfo1;background:white">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol;color:#222222"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222">2:00 PM-3:00 PM (Eastern)<o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">The Public Library Association's field-driven initiative, Project Outcome, is a FREE online toolkit offering an innovative and easy-to-use platform for public libraries to measure the impact of their programs and services. Staff are able
to easily measure patron outcomes using the field-tested surveys, quickly analyze their data using ready-made reports and interactive data dashboards, and take action using the results. For the first time, public libraries have access to an aggregated set
of outcome measurement data and analysis tools they can use to affect change within their communities and beyond. Since launching in June 2015, Project Outcome has helped libraries make programmatic improvements, streamline strategic planning and decision
making, increase advocacy, and gain funding. This webinar provides an overview of the toolkit and examples of how libraries have been able to benefit from using Project Outcome.<o:p></o:p></p>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
<p class="MsoNormal"><b>Learning Outcomes<o:p></o:p></b></p>
<p class="MsoNormal">At the conclusion of this webinar, participants will:<o:p></o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal" style="mso-list:l1 level1 lfo2">Understand how measuring outcomes can help demonstrate community impact;<o:p></o:p></li><li class="MsoNormal" style="mso-list:l1 level1 lfo2">Know what is included in the Project Outcome toolkit and how participating libraries are using it; and<o:p></o:p></li><li class="MsoNormal" style="mso-list:l1 level1 lfo2">Be able to apply the toolkit in their library.<o:p></o:p></li></ul>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
<p class="MsoNormal"><b>Who Should Attend<o:p></o:p></b></p>
<p class="MsoNormal">This webinar is open to everyone interested in outcome measurement. Project Outcome is a free service provided by the Public Library Association. If you would like to enroll in Project Outcome in advance of the webinar, please do so at <a href="http://www.projectoutcome.org/" target="_blank" title="Project Outcome (opens in new browser window/tab)">www.projectoutcome.org</a>.<o:p></o:p></p>
<p class="MsoNormal"><b><o:p> </o:p></b></p>
<p class="MsoNormal"><b>Instructors<o:p></o:p></b></p>
<p class="MsoNormal"><b>Emily Plagman</b> is the Project Manager for PLA’s field-driven initiative, <a href="http://www.ala.org/pla/performancemeasurement" target="_self" title="Project Outcome Performance Measurement Initiative">Project Outcome</a>, funded
by the Bill & Melinda Gates Foundation, overseeing its development and implementation. Prior to joining PLA, Emily worked as a project manager, at the Chicago Metropolitan Agency for Planning on an energy efficiency grant. Emily received her Master’s in International
Public Affairs from the LaFollette School of Public Affairs at the University of Wisconsin and her Bachelor’s in Political Science at Marquette University.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Click <a href="http://www.ala.org/pla/onlinelearning/webinars/projectoutcomeeasy">
here</a> to register [http://www.ala.org/pla/onlinelearning/webinars/projectoutcomeeasy].<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">For information on the Library of Michigan’s Spring 2017 Project Outcome training, visit
<a href="http://www.michigan.gov/libraryofmichigan/0,2351,7-160-18668_58063_78072---,00.html">
LM’s website</a> [http://www.michigan.gov/libraryofmichigan/0,2351,7-160-18668_58063_78072---,00.html}.
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Evette M. Atkin<o:p></o:p></p>
<p class="MsoNormal">Continuing Education Coordinator<o:p></o:p></p>
<p class="MsoNormal">Library of Michigan<o:p></o:p></p>
<p class="MsoNormal"><a href="mailto:atkine@michigan.gov">atkine@michigan.gov</a><o:p></o:p></p>
<p class="MsoNormal">517.373.3746<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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